Foscarini Supports Art and Culture at la Biennale di Venezia 2013

Posted on June 5, 2013 by Megan

For the sixth year running, Foscarini is sponsor of the International Art Exhibition and the International Architecture Exhibition of la Biennale di Venezia, confirming the company’s affinity for and proximity to the world of creativity and art and to contemporary languages. Research, innovation, product culture and experimentation are the founding values of the Foscarini philosophy, addressing a multifarious public, through innovative forms and channels, with  initiatives linked to interdisciplinary fields.

Foscarini at Venice Biennale – Arsenale

This vision is expressed to the full in the company’s presence in Venice, where Foscarini lamps offer a contemporary reinterpretation of the historic venues of la Biennale di Venezia. Light installations with an unmistakable presence and a strong evocative effect, disseminated across the Arsenale and the Giardini, confirm Foscarini’s ability to put together sceneries, create atmospheres and arouse emotions even in contexts and settings of significant sizes.

On the occasion of the 55th International Art Exhibition – la Biennale di Venezia, the second floor of the Arsenale bookshop houses the Foscarini relaxation area with an original photo exhibition. Twelve large canvases reproduce the pictures commissioned by Foscarini from world-famous photographers for INVENTARIO magazine, an independent publishing project – promoted and supported by Foscarini – which relies on original critical contributions to shed an enlightened and free light on the design, architecture and art scene. Massimo Gardone, Max Rommel, Moreno Gentili, Lena Amuat, Emmanuel Mathez, Gionata Xerra have imagined and set up lots of different sets, each time starring one of the models in the Foscarini collection. The result is a gallery of original portraits, where the lamps enjoy an entirely unprecedented dimension, which is both symbolic and unexpected.

The bond between Foscarini and the art world is part of a far-reaching vision, which this year takes concrete form in the opening of the Foscarini Spazio Brera in Milan and the Foscarini Spazio Soho in New York.

Foscarini at Biennale – Arsenale Bookshop

These spaces are not mere showrooms, but rather places which are open to creativity, designed to tell stories and convey emotions, which will continually house site-specific installations devised by artists and exponents from the international creativity scene. Such as Attilio Stocchi, who for the opening of the Space in Milan devised his work entitled SEME/SEED, and Stefano Arienti, who prepared an unprecedented installation for the Space in New York focusing on the theme which is dear to him, namely “Algae”.