London based designer Jo Robson (née Ham) has designed a range of 100% British-made wares which draw aesthetic inspiration from her childhood nostalgia of growing up on a farm. As a farmer’s daughter, Robson grew up in the Shires before training as a fine artist, and it was these years spent in rural England that have provided her with the creative fuel for this collection.
Through this range of prints, greeting cards, notebooks and mugs, HAM designs capture some unexpected moments in the quiet lives of a pig, a horse and a rabbit. The minimal aesthetic brings a serious edge to the playful subject matter.
Established in 2011 as a pop-up shop in London’s famous Carnaby Street, HAM has since been featured in a number of press titles and can be found on the shelves of many prestigious design-led stores and galleries around the world.
Minimalism and bold silhouettes against a crisp white background define HAM’s aesthetics, and only on closer inspection can the eye detect more specific details about the animals and their curious behaviour, which exhibit Robson’s subtle sense of humour.
Included in the range are a collection of screen prints (available in varying sizes) and A5 notebooks. HAM has produced a line of British-made luxury greeting cards, litho printed on thick matt paper, accompanied by brown kraft envelopes.
In the spirit of the forthcoming Christmas season, HAM has also launched two new festive designs featuring the pig and rabbit.
More information available at http://www.hammade.com/